Redandblue is a Google Partner agency

Author: Reeta Laamo
12.9.2024
  • Blog

The Google Partner certification and partnership are a well-deserved recognition of Redandblue’s development in digital marketing and expertise. The partnership is an official acknowledgment of our excellent care for client accounts and meeting Google’s quality standards. We have expanded our digital marketing team, and our goal is to continue increasing the share of digital marketing in our business, making this certification a great testament to our work.

Google Partner requirements

  • Optimization Scores: Campaign optimization scores must reach at least 70% across the entire client base.
  • Managed Account Spending: Expenditures on managed accounts must reach $10,000 in each 90-day measurement period.
  • Certified Experts: At least 50% of a company’s Google experts must hold certifications earned by passing Google’s official exams. Certification is required for at least one Google product group (e.g., Search, Display, Video). At Redandblue, every member of our digital marketing team is certified.

Google advertising as part of digital marketing

As a Google Partner, we excel at creating and optimising our clients’ campaigns to achieve their business objectives. We approach data-driven digital marketing with an experimental and creative mindset to find the most effective marketing channels and tools for each client. Our digital marketing and customer acquisition strategies are analytical yet adaptive and responsive.

Our expertise includes Google Ad Grants advertising, which provides up to $10,000 in free advertising per month for nonprofit organisations.

For more information on Ad Grants advertising, visit our service page.