WordPress websites

Redandblue’s developers have decades of experience in building WordPress services. We implement WordPress websites according to best practices by writing code that is readable, reliable, documented, and flexible. In practice, this means following WordPress standards and recommendations.

In addition to these practices, accessibility and energy efficiency are taken into account at every stage of the process. We are proud to contribute to improving the responsibility of both SMEs and digital services, both from an environmental perspective and in terms of accessibility. As recognition of this work, redandblue has been awarded the Carbon Neutrality Label by Koodia Suomesta ry.

Further development of a customised WordPress site is easy, and its lifecycle is typically 5–8 years.

We build a custom theme for every WordPress website, based on redandblue’s own base theme and tailored precisely to the requirements set for that specific site.

The base theme does not limit the site’s user interface, visual design, or functionality — instead, it serves as the foundation for the technical implementation. It is a WordPress theme that includes optimisations and predefined configurations for site performance, such as optimised image loading order and support for prefilled content block templates. The theme is documented in GitHub and used in every web project at redandblue.

With us, you will not get WordPress solutions built on off-the-shelf themes.

For redandblue, it is important to design services for end users in a human-centred way, which is why we focus especially on the usability of the WordPress website and on meeting end users’ needs. Redandblue’s designers are usability experts.

The project’s usability and accessibility specialist, together with the lead designer, oversees the design work from the perspectives of usability and accessibility. We have strong expertise, understanding, and experience in designing websites human-centrically while meeting accessibility requirements.

High-quality concept design ensures that end users can find what they are looking for and that the WordPress website is structured logically with users in mind. In the concept design phase, customer insight and user data play a key role.

For redandblue, it is important to design services for end users in a human-centred way, which is why we focus especially on usability and meeting user needs.

Redandblue’s designers are usability experts. The project’s usability and accessibility specialist, together with the lead designer, oversees the design work from both perspectives. We have strong expertise, understanding, and experience in designing WordPress websites human-centrically while complying with accessibility requirements.

When conceptualising a WordPress website, we define user personas and key use cases for the service, and position the service in relation to competitors. During the concept phase, we can also consider the service’s business model and core functionalities.

The task of user interface design is to connect the goals set for the service with a seamless user experience. The aim is to create an intuitive interface where the end user can progress toward their goal without unnecessary obstacles.

A well-designed WordPress website interface is recognisable by its intuitiveness. There’s no need to stop and think — everything simply flows. A high-quality, smooth user interface is a competitive advantage for your company, not a cost. A well-designed interface sets your service apart, increases user comfort, and improves conversions.

We eliminate potential stumbling blocks already at the UI stage, so none of them carry over into technical production. To achieve the best possible results, we can test the service or website under development with end users through a usability study of an appropriate scope.

The visual design phase gives the website its look and feel. It communicates on an emotional level; it’s not just about how the site appears, but about the feeling it creates. Does the organisation feel approachable, trustworthy, or professional? Good visual design resonates emotionally.

Visual design serves and engages the website’s users and is accessible to all target groups. After the UI stage, the website, store, application, or digital product we create receives a visual appearance aligned with your brand. Consistent elements and UI libraries keep digital services coherent and logical.

• Branding and corporate identity
• Website visual design
• Visual prototype
• Animations

In the technical implementation phase, the functionalities of the WordPress website are built and integrated into the content management system. Redandblue specialises in WordPress and WooCommerce websites, but we have also delivered services using technologies such as React, Gatsby, and other modern JavaScript frameworks.

With the right technology choices, service transitions become smooth and elegant, and page load times stay fast. A solution built on solid code can anticipate, accommodate, and provide smart, lightweight solutions for your users.

The client’s role is important in the final stages of the project, particularly in acceptance testing and content entry. We provide training in content entry, accessibility, and search engine optimization so that you can produce high-quality content now and in the future.

The redandblue team supports the client during acceptance testing, is ready to answer any questions that arise, and assists with migration and redirects.

After the website is launched, we provide a comprehensive WordPress maintenance and support package that keeps the site running smoothly year-round. Our services operate in a modern, domestic hosting environment that ensures fast page load times and seamless customer support. Critical plugins are monitored automatically so that any issues are detected immediately as they arise.

Our support service keeps your site secure — and we provide a full performance guarantee for our work.

Learn more about our support service

Absolutely! One of WordPress’s biggest strengths is its ease of use — a highly desired feature for both intranets and extranets. We have delivered numerous projects of this kind and would be happy to present them to you.

Read more about using WordPress for intranet and extranet solutions